Heathrow Airport, Apple and Good Housekeeping: Three Ads You Should Watch Right Now
Heathrow Airport brought back its beloved bears, Apple talked about the power of the...
Flamboyant things
Apple, CoppaFeel! and Find Your Anchor: Three Ads You Should Watch Right Now – October 20, 2025
It’s not always easy to keep up to date with the latest brand campaigns....
Three Ads You Should Watch Right Now – October 13, 2025
Adland life can be a bit of a blur sometimes. Blink too hard and...
How Do AI-Generated Ads Perform Against Industry Averages?
The robots are at it again. Marauding across Adland, terminating creativity wherever they find...
With The Coming AI Sloppening, We Must Get Better At Understanding Creative Data
Original article was published in The Drum. The origins of the adtech industry can...
Why Banking On AI Creative Testing Is The Way Forward For Adland
“The death of art”, “lifeless and soulless”, “devoid of any creativity” – it’s fair...
Do Androids Dream Of Winning A Cannes Lion?
Like some malfunctioning robot that’s crashed a swish party, broken the furniture and been...
How To Avoid ‘Fragmented Feels’ And Ensure Your Brand Is Emotionally Coherent
Original article was published on the WARC website For brands looking to stand out...
Funny Or Die: Why Super Bowl Brands’ Lack Of Emotional Creativity Is No Laughing Matter
Original article was published on the ANA website. Move over Budweiser’s cute young Clydesdale....
NFL, Verizon And Budweiser Early Pacesetters In The Social Media Super Bowl
February 5, 2025 – The NFL, Verizon and Budweiser are the most effective Super...
NFL Spot Leads The Way In Early Super Bowl Ad Ranking
February 4, 2025 – The NFL “Somebody | It Takes All of Us” is...
Here’s How to Make the Best Social Cuts for Your Super Bowl TV Ad
Article originally posted on Adweek. Brand effectiveness doesn’t live and die in one ad...